big ups to yogi + alx for hosting a brother. peep game and listen to the pacifica interview here

dj kurupt’s got the most crunk party in austin on a s-u-n-d-a-y! tons of fine women doin’ da butt at midnight before a work week? what?

pics soon

who’s gonna get the story? we’ll see. got some stuff to say though. been an interesting experience. one thing’s for sure:

people gotta step their game up!

whassup all y’all just tunin’ in. these are exciting times we’re livin in. check it out. there is a plot. it thickens. stay tuned.

btw there is a point to this exercise.

danny boy - get mtv on the line! i feel an exclusive comin on.

haven’t listened myself yet but the phones, text messages and voicemails are going crazy i’m told. some of you guys have emailed and been laughing along. here’s the links to hear the shows where the track’s been rotating:

www.bbc.co.uk/radio1/urban/bobbyandnihal
www.desihitsradio.com

i know of a few other hip hop shows that picked it up but don’t know the url’s or if they even broadcast online. oh well.

stay tuned for the hidden surprise.

p.s. weather ain’t as nice as it could be! anyone that wants a postcard can hitup my gmail acct, i’ll check that tomorrow. sorry no laptop wth me!

note: this is REALLY happening just because of a simple hate track posted to a myspace account. lesson: hate spreads quicker than love.

didn’t think the title needed anything more provoking. consulting a good entertainment attorney, doing a “parody” of a person is okay, but using “real” voicemails without telling the people who left them is out of the question. we’ll use one from someone on the team and let it illustrate how out of control this is all spiraling!

hit up myspace - it’s up.

headding off on vacation. anyone know of any good bars in mexico city?

okay, so no dog or pony show yet. but here’s the goods we’ve scored:

• the track is an exclusive on bbc radio 1 - with an interview secured for sometime next week. there was a conference call. tons of hype. i do believe someone in their excitement attempted to inflate my ego by stating “this will be discussed for the next 10 years”. kudos to me.
• mtv has started rotating my group’s video. hmmmm. possibly coincidence, but i’d like to think this track’s getting me some mileage. an unexpected bonus. oh yeah, they want to give me a special on air to discuss this whole thing.
• every major label is pretty pleased with the “new and improved” thugged out version of myself. deals are on the way, baby. a few newspapers are calling, a few magazines. sponsors galore are coming out of the woodwork. thanks guys!
• may as well release another follow-up before anyone responds. those dog and horse shows may need a bit more encouragement. maybe i’ll even score a guest spot in cat fancy! mix one celeb. voice impersonator with a few of these voicemails and we might really be onto something.

okay class, as many of us have discussed there is a right way and a very wrong way to record and put out a diss track. there are many rules to remain mindful of which will be exemplified via my practical version and if executed correctly, we may even get a few people to mobilize and react.

• generalize toward a crew or industry
• name a few names - go ahead. the more popular the better. if any one of them respond, the engagement will only elevate your career status. seeing that i’m going to target the asian industry, there’s really very few people on majors and i remain one of those few. slim pickin’s really. in my model, we will go after an r&b singer! what fun.
• curse as much as possible. this point is essential.
• introduce a new mc - diss tracks are great for building “crew” morale and mentality (see “hit em up” featuring tupac’s outlawz or any junior mafia tack w/biggie). this unnamed assailant will only stand to gain during the post-coverage wrap up the media will naturally provide should your execution be on par with those who have come before you.
• the title is very important. make it as symbolic as you would like - but ensure some kind of “hate” or curse word is in it. true, in the past diss tracks haven’t needed this however in today’s climate you need a bit of an edge
• record in the most laughable of situations. this detail will only piss off those who respond. we took a radio shack mic and a laptop to our kitchen to record ours with mp3s downloaded from bit torrent. nowadays, ghostwriters are hired out to manage the heavy lifting for most major label acts (trust me, i know). as an example, it would most likely cost a more pop oriented MC a nice grip of cash to write a response to a diss i provide. in the past, i’ve even been called and offered cash for providing this service. fear not fans of my intended diss recipients - i’ve chosen wisely and from a pool of people who are our friends, so i doubt any money will be spent on a return diss.
• do it all through myspace. for real. no need to hire anyone. let people download it all they want for the first day - then as you gain some momentum, make it so they can no longer download it. bonus points if you score an “exclusive” on a radio show.
• set up AS MANY interviews as possible. agree to do anything. this is your moment. shine. i’m personally aiming for dog shows and possibly a horse race off of this one. if i fall short, there’s always just radio! but you get my point.
• don’t show up to any interviews. in fact, this would be a nice time to go on vacation. let ‘em say what they want. if you diss effectively, everything you need to say is on the track. remember: this ain’t about YOU, it’s about the DISS.
• blog blog blog. let them know the whole time what’s happening. if they proceed, it’s only egg on their own faces!

Ladies and gentlemen, allow the tomfoolery to begin. I present to you the 2 Minute Hate featuring unknown!

How Nas feels about hip hop in ‘06
“There is no political voice. Music is dead. B2K is not New Edition. Chris Brown is great, I love Chris Brown, we need that, but Bobby Brown sticks in my heart. Our way of thinking is dead, our commerce is dead. Everything in this society has been done. It’s like a slingshot, where you throw the muthafucka back and it starts losing speed and is about to fall down. That’s where we are as a country. I don’t wanna lose nobody with this, but what I mean by ‘hip-hop is dead’ is we’re at a vulnerable state,” he continued. &quotIf we don’t change, we gonna disappear like Rome. Let’s break it down to a smaller situation. Hip-hop is Rome for the ‘hood. I think hip-hop could help rebuild America, once hip-hoppers own hip-hop. … We are our own politicians, our own government, we have something to say. We’re warriors. Soldiers.”

4 discs, and even I made it on there. Peep me & Celph on the mic and ElekTro4 on the beats. Joint’s called Without Warning live + direct from flatbush junction. Peep the flow. Peep tha scrilla we put into our grillz. But of course, first peep tha gatalog.

Git you sum Shannon Swain quick fast.